Acai is “The New Black”

03 de October de 2025 | Procurementech | 0 comments

What is Acai?

Acai is a small, dark purple berry native to the Amazon rainforest, commonly found in Brazil where it has been a dietary staple for centuries.
Known for its rich antioxidant content, this nutrient-dense fruit also contains healthy fats, fibre, and essential minerals.

Its unique taste, often compared to a blend of dark chocolate and berries, makes it a popular ingredient in smoothies, juices, and the well-known acai bowls topped with fruits, granola, and seeds.
Due to its health benefits and exotic appeal, acai has gained global popularity as a superfood.

Acai is one of the fastest growing superfoods in the world

  • Acai is one of the fastest growing superfoods in the world.
  • The global acai market has doubled in size since 2014 with around 9-11% year over year and market analysts project that it will grow by 6.7-12.5% year over year by 2035, doubling its revenue.
  • In the past 10 years acai has grown around 7% in Europe and it’s expected to grow around 7% year over year in the next 10 years.
  • In the UK it is expected to grow by around 7.5% year over year.

…with great health benefits

Acai provides various benefits:

  • Antioxidant Effects – Acai is rich in Antioxidants which can help with neutralizing free radicals, reducing oxidative stress and lowering the risk of chronic diseases.
  • Heart Health – The healthy fats in acai can help improve cholesterol levels and reduce inflammation.
  • Brain Health – The antioxidants in Acai can help protect brain cells from damage and improve cognitive function.
  • Immune Function – Acai is rich in vitamins which helps boost the immune system.
  • Weight Management – Acai is high in Fibre which is known to make people feel fuller with a lower amount of calories.
  • Skin Health – The antioxidants and vitamins help protect skin from damage and aging.

…and can be consumed in different forms

Acai Pulp:

  • Acai bowls – Usually frozen and mixed with fruit and other berries, similar to yogurt bowls or ice cream.
  • Smoothies – Pulp is mixed with other fruits and blended together.
  • Desserts – Acai can be used in various desserts.
  • Traditional – Acai can be eaten on its own.

Acai Powder:

Nutritional Supplements – A concentrated form of Acai which can be taken as a capsule, tablet or powder.

Baking – Acai powder mixes easily with dry ingredients.

Food and Beverages – Energy bars and health drinks often use acai powder for convenience and concentrated nutrition.

Cosmetic Products – Sometimes used due to being rich in antioxidants.

Natural Food Coloring – Acai powder can be used as a natural food coloring due to its concentrated pigment.

Acai is traded in various grades

There are 3 grades of Acai:

  • Premium – Usually Organic, freeze dried after harvesting and contains over 14% solids.
  • Standard – Usually Farmed, either freeze dried or spray-dried and contains over 11% solids.
  • Commercial – Usually farmed in a large scaled and often has added sweeteners and preservatives, contains over 9% solids.

With high revenue potential

Product Price to consumer
Pure Premium Acai Pulp (1kg) £15-£20
Lower Grade Acai Pulp (1kg) £10-£15
Acai Powder (1kg made with 12-15kg of Pulp) £60-£100
Acai Bowls (300-400g of Pulp) £10-£15
Scoopable Acai (1kg made with 50-65% of Pulp) £7-£10

And our acai is probably the best in the world

Our Acai is made into a pulp, frozen shortly after harvesting and transported in a clean, odour-free trailer at a temperature between -15ºC and -18ºC.

This makes our Acai stable for 18 months when stored between -15ºC and -21ºC.

Our Acai is Premium Grade as it contains over 15% solids, has no added sugar and no Saturated or Trans fats.

Note that Acai will spoil within 24-48 hours after harvesting and there is a high risk of contamination if acai is not handled properly.

Let’s talk?

sales@procurementech.com
+44 7879 857 883

 

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